Effective design & engaging content alone cannot make websites visible to the search engines.Smartpixels Inc,recognizes the fact that a website might be seo friendly but it still needs to be marketed well.We have developed promotion strategies that enables our team of web savvy advertising professionals to create a website marketing plan for any business.
Generating high quality traffic is the lifeline for any online business but we also make sure that our marketing efforts does not end with just providing quality traffic.We specialise in ROI-Centric internet marketing that continuously promotes and then analyses the website traffic for better conversions.
Marketing Insights
Continual increase in traffic is the basis of growth for online businesses.Having said that wouldn’t it be better if our marketing specifically increases qualified traffic that is interested in your website. We try to improve efficiency of the traffic With proper background research of buying cycle.
The data collected goes into creating plans for content, optimisation and promotion accordingly.Given below are some of the activities that we might use for qualified targeted traffic generation.
- Email Marketing
- PPC Marketing
- Content Creation & distribution
- Search Engine Optimisation
- Social Media Promotions
Website Analytics
Monitoring your website is essential to understand what your target audience really wants.At Smartpixels Inc, we use an array of real-time tracking tools to accurately collect data from every visitor from the moment of entry to exit.
This unparalleled monitoring gives us key insights into age, demography, bounce rates, keywords, traffic sources, and other essential parameters that we in turn use to increase conversion rates.We use latest technology to install tracking such as
- Conversion Funnel Tracking
- Internal Site Search
- On site Media Such as Flash and Video Tracking
- Third Party Application Tracking (Social Media)
- Geo Targeting
- Ad Delivery Systems Tracking
Conversion Success
Increase in number of visitors is important but the figure that really matters is how many of them end up as your customer.At Smartpixels we fully understand that conversion rate optmisation is a continual process and devised our strategies accordingly.
We use tools such as Google Website Optimizer, Crazy Egg, and Visual Website Optimizer (Wingify) to perform A/B Split & Multivariate Testing that focuses on factors which are critical for conversion success.
- Website Analytics
- Target Audience
- Look & Feel
- Call To Action
- Emphasizing Trust
